Business Development and Marketing

Articles

26 Apr 2017

The wisdom of old lawyers

Experience is the most valuable asset law firms own, and that shouldn't be forgotten, argues Dr Bob Murray

25 Apr 2017

Localising legal innovation

When launching services abroad, remember that cultural and social issues should play a huge part in a law firm's strategic planning, explains Matthew Kay

18 Apr 2017

Succession planning – the myth

Viv Williams considers the importance of an exit strategy and options available to those firms without one

18 Apr 2017

SJ interview: Guy Adams, Pardoes

Pardoes managing partner Guys Adams explains to Jean-Yves Gilg how local practices can benefit from their local knowledge to compete with their big city peers

13 Apr 2017

Quindell lessons: Is the legal profession compatible with capital markets?

Colin Gibson explores whether the situations which arose at Quindell and Slater and Gordon point to deep-rooted challenges for the future of the legal services market

12 Apr 2017

'Significant disconnect' exists between large law firms and clients

Lawyers must make their clients feel valued and protected, says academic

11 Apr 2017

It's not the USP but the CVP

Instead of searching for their mythical unique selling point, firms should focus on articulating how they deliver value to clients, advises Douglas McPherson

11 Apr 2017

Value is in the eye of the beholder

Firms' formulaic approaches to pricing are no longer fit for purpose in today's more competitive environment, writes Richard Burcher