![Four steps to developing your business in 2016](/_next/image?url=https%3A%2F%2Fpublic.solicitorsjournal.com%2Fapi%2Ffeatureimage%2FMARKETING_2.jpg&w=3840&q=75)
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Douglas McPherson
Director, 10 ½ Boots
Articles
![Four steps to developing your business in 2016](/_next/image?url=https%3A%2F%2Fpublic.solicitorsjournal.com%2Fapi%2Ffeatureimage%2FMARKETING_2.jpg&w=3840&q=75)
![It's not what you say, 'but how you say it](/_next/image?url=https%3A%2F%2Fpublic.solicitorsjournal.com%2Fapi%2Ffeatureimage%2FiStock_000056591024_Medium.jpg&w=3840&q=75)
It's not what you say, 'but how you say it
![How to build an 'email strategy](/_next/image?url=https%3A%2F%2Fpublic.solicitorsjournal.com%2Fapi%2Ffeatureimage%2FiStock_000060112044_Medium.jpg&w=3840&q=75)
How to build an 'email strategy
![Stop thinking and start doing](/_next/image?url=https%3A%2F%2Fpublic.solicitorsjournal.com%2Fapi%2Ffeatureimage%2FMARKETING_0.jpg&w=3840&q=75)
Stop thinking and start doing
![Are you barking up the right tree?](/_next/image?url=https%3A%2F%2Fpublic.solicitorsjournal.com%2Fapi%2Ffeatureimage%2FMarketing_private_client_retention.jpg&w=3840&q=75)
Are you barking up the right tree?
![You know what happens when you assume](/_next/image?url=https%3A%2F%2Fpublic.solicitorsjournal.com%2Fapi%2Ffeatureimage%2Fclient%20care.jpg&w=3840&q=75)
You know what happens when you assume
![An alternative to networking](/_next/image?url=https%3A%2F%2Fpublic.solicitorsjournal.com%2Fapi%2Ffeatureimage%2Fwriting.jpg&w=3840&q=75)
An alternative to networking
![A personal touch](/_next/image?url=https%3A%2F%2Fpublic.solicitorsjournal.com%2Fapi%2Ffeatureimage%2FDoug%20McPherson_CROP.jpg&w=3840&q=75)