Business Development and Marketing

Articles

22 Mar 2023

The jury’s out: have UK law firms kept pace with the evolution of 21st century workplaces?

Neil McLeod discusses the opportunity for legal sectors to create the workplace of the future

22 Mar 2023

Are flat fees replacing the billable hour?  

Dylan Brown explores the pros and cons of alternative billing structures

3 Mar 2023

Negotiating commercial agreements: key points

Negotiation is art and science working together but should never be left to luck, explains Christopher Parr

8 Feb 2023

Solicitors sans frontiers

Neil Lloyd explores the benefits of embracing a worldwide view of the legal sector

20 Oct 2022

How to get paid your true worth in stormy times

Vanessa Ugatti explores the importance of solicitors knowing their true worth to ensure their fees reflect the quality of the work they provide

27 Jun 2022

Risk and reward: technology and firms' reputation management

Karim Derrick considers the role of IT in brand protection

14 Jun 2022

Steve Jobs and the Apple example: are you who you advertise you are?

Patrick Horan examines firm branding and Steve Jobs' Apple approach

13 Jun 2022

Winning bids: well begun is half done

David Yeoward examines problems in the procurement process