Business Development and Marketing

Articles

Editor's letter: Beyond survival

Does your firm have enough cash in the bank to realise its full potential in the coming years, asks Manju Manglani

Horizon plan: How to develop a continuous long-term plan

Andrew Hedley discusses how continuous planning can help you to improve the implementation of your firm's strategic vision

Co-op family law service launches in London

Customer charter promises fixed fees and 'no nasty surprises'

Focus upon employee branding or lose your place in the new legal market

By Paul Brent, Marketing Director, Boyes Turner

Change your fate: How to avoid a future of financial ruin

Mike Trotter discusses which changes to your firm's growth strategy ?and partner obligations can safeguard it against financial failure

Leading your firm through a change management programme

Delivering a change programme for their firms may not come naturally to lawyers but in the current climate they have little choice but to shake up their approach, says Julian Summerhayes

Editor's blog | Return of the private client lawyer

Providing innovative end-to-end legal and non-legal services for wills and probate clients could breathe new life into high street firms

Hedging bets: How to align compensation with firm strategy

Tom Berman discusses how to ensure your lawyer compensation scheme supports ?your firm's long-term priorities