Vicky Brackett shares how she is fulfilling Thomas Eggar's growth strategy through mergers
Key takeaway points
Define what you are looking for and stick to it
Recognise that every meeting with the potential merger partner is a sales meeting – a pitch
Involve the relevant individuals who will enable you to present your firm’s strategy and reasons for doing the merger
Ensure you meet early on a cross section of the potential merger firm’s partners – you will get a much better feel for its culture, any obstacles and any sensitivities
Communicate – don’t...
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