While social media can be a force for good, it also provides the perfect medium for the worst of humanity to express their opinions. The disgruntled, the disenfranchised, and the angry gather together in their new battlegrounds – social media’s purpose built communities – as do those who have had a bad day and just need to vent.
What might have once been a complaint over the watercooler, a rant down the pub, or even a heated argument has morphed into vicious comments which are liked, shared, and amplified until the smallest incident is whipped into a mini-fury, with the commentators gainingmore andmore social authority and online...
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